IONOS becomes new official sponsor of Spanish basketball league acb

Madrid/Karlsruhe, 7 September 2023. IONOS, European leader in digitalisation for SMEs, joins the acb family - the Spanish basketball league - as the new official sponsor of all its competitions for the next three seasons, 2023-24, 2024-25 and 2025-26.

With this strategic partnership, the brand enters into sports sponsorship in Spain with the acb and Liga Endesa, considered the most powerful national league in Europe. For its part, the acb joins forces with the leading European partner in digitalisation for SMEs.          

The company, which operates in 18 markets in Europe and North America, will have an on-court and broadcast presence at all Endesa League, Copa del Rey, Endesa Super Cup and Endesa Mini Cup matches. In total, more than 1,000 official matches over the next three seasons.

IONOS serves around six million customers worldwide. With its web presence and productivity portfolio, IONOS acts as a "one-stop shop" for all digitisation needs: from domains and web hosting to modern website builders with artificial intelligence and DIY (Do It Yourself) solutions, to e-commerce and online marketing tools. In addition, the company offers cloud solutions for companies wishing to migrate to the cloud as their business evolves.

With the alliance with IONOS, the acb reinforces a sponsorship programme that is clearly growing. In the Endesa League it has Endesa as the main sponsor, Movistar as a sponsorship partner, and Toyota and IONOS as official sponsors. Likewise, this season Renfe, Quirónsalud, Transaher and Onebox have joined Divina Seguros, Spalding and Halcón Viajes as new official suppliers.

"After our initial involvement in Formula 1, our partnership with the acb is the logical continuation of our sports sponsorship, underlining our consistent focus on our target groups," says Dr. Jens Reich, Chief Commercial Officer  of IONOS. "As Europe's leading basketball league, the acb is the perfect partner for us.

Ricardo de Diego, brand director of the acb, says: "For the acb it is a great satisfaction to partner with a technological reference company like IONOS. It is also a great thrill and a great chance to be the gateway for its sports sponsorship in Spain".